Market Insight - Mobile Advertising Insight
Media Update:
Mobile Advertising Insight
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Date:
QTR 3 2024
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Sponsor:
LoopMe
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LoopMe used mobile survey technology to research UK consumer sentiment towards sustainability. LoopMe also analysed how important it is to consumers for brands to have a sustainability promise, attitudes towards the pace of fossil fuel companies going net zero and interest in sustainable ways of travelling.
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The graphs below demonstrate the vast size of the mobile marketing landscape, with 60% of all digital spend now running across mobile and UK consumers spending an average of 4 hours on mobile devices every day.
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