Founded by John Bird in 1991 as a business solution to a social problem. John came from a dysfunctional home and spent time living rough himself. His background, vision and media knowhow, put him at the forefront of a publishing phenomenon that now 21 years on spans the globe. The Big Issue is still the only paid for street media and exists outside the throwaway culture. Vendors purchase the magazine at £1.25 and sell it for £2.50 directly into the hands of consumers - the only magazine on the planet to be distributed in this way.

The Big Issue Foundation is a charitable organisation set up to help vendors take their next step off the streets. Profits made by The Big Issue Company Ltd are re-invested into the company or donated to The Big Issue Foundation. For more information please visit www.bigissue.com

Distributed at high traffic, commuter hotspots around the UK, the award winning Big Issue reaches an upmarket, urban audience with a high disposable income. Not only are we well established on the media map, but after 21 years we are truly part of the fabric of the UK.

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Distributed at high traffic, commuter hotspots around the UK, the award winning Big Issue reaches an upmarket, urban audience with a high disposable income. Not only are we well established on the media map, but after 21 years we are truly part of the fabric of the UK.