Greasy Spoon Cafes are the ideal environment to capture Tradesmen at a regular and routine break moment during their busy day.
Greasy Spoon Cafes are a national British institution catering to our nation's blue collar workers, opening early and serving hot meals all day. Advertisers looking to reach a Trade audience have a number of options, including branded sandwich or butty bags and branded coffee cups.
Notoriously elusive, the UK's trade audience are difficult to engage. Brands use a number of mediums along their everyday journey from radio to roadside, but it's the Greasy Spoon Cafe environment that allows brands to disrupt that daily journey at a time when tradesmen are naturally relaxed, receptive and taking a break from their busy day.
Advertising on Sandwich Bags / Bacon Butty Bags is a simple, intuitive way to break into that daily routine and deliver messages straight into the hands of hungry tradesmen eating or snacking on-the-go.
Something else the nation's working man can't live without is his coffee break. Despite their busy line of work, coffee is an essential and habitual part of every tradesman's daily routine.
A host of brands like Tradepoint, Screwfix, HSS Hire, Festool, Kwikfit, Maplin, Wickes and Selco, to VW Vans, Citroen and HP Sauce, plus many more.