Royal Mail MarketReach Advertising Ideas

Displaying 47 ideas

CASE STUDY: Business Stream Health Check use direct mail

Useful case study or researach attachedWater supplier Business Stream protects its market share by mailing customers a health-check kit for leak detection and repair.

Price Range : £0 to £50k
Company : MMC, Business Stream
CASE STUDY: Sound studio GGRP drives music execs to its website

Useful case study or researach attachedGGRP mails a cardboard record player and a 45rpm vinyl disc as part of an integrated campaign to raise its profile.

Price Range : Contact for details
Company : Royal Mail MarketReach
Build a more effective mail campaign

Use the new marketing planning tool, the Insight Engine from Royal Mail MarketReach to help you build an effective mail campaign

Price Range : £0 to £50k
Company : Royal Mail MarketReach
CASE STUDY: Land Rover Defender 'Don't Handle with Care'

Useful case study or researach attachedLand Rover tapped into the tactile nature of direct mail to create talkability and buzz.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Costa Direct Mail Campaign

Useful case study or researach attachedCosta used mail to bring the taste of their new blend to their most loyal customers

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Harrogate International Centre 'We Miss You' choc

Useful case study or researach attachedA leading conference and event venue used a chocolate piece of direct mail to win new business

Price Range : £0 to £50k
Company : Royal Mail MarketReach
CASE STUDY: Early Learning Centre direct mail campaign

Useful case study or researach attachedA personalised campaign was created to encourage parents to buy children's birthday presents from the Early Learning Centre

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Shop Direct Group - Very.co.uk

Useful case study or researach attachedEngaging with fashion conscious shoppers.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Liberty London direct mail eye-tracking

Useful case study or researach attachedEye-tracking research helped department store Liberty improve the effectiveness of its direct mail

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Simply Supplements 'National Heart Month' brochure

Useful case study or researach attachedLeading vitamin and mineral sales company Simply Supplements brochure delivered better than expected sales lift

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Monarch Airlines

Useful case study or researach attachedCombining mail with augmented reality to stand out.

Price Range : Contact for details
Company : Royal Mail MarketReach
Monarch Airlines combine DM with augmented reality to stand out

Useful case study or researach attachedMonarch create a mail pack using augmented reality to target, independent, adventurous skiers.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Boundary Road Brewery Direct Mail Campaign

Useful case study or researach attachedBoundary Road Brewery sent drinkers to 'university' to educate them about beer.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Gorillaz 'Plastic Flowerz'

Useful case study or researach attachedHow EMI created a buzz about the Gorillaz album.

Price Range : £0 to £50k
Company : Royal Mail MarketReach
CASE STUDY: Smart Direct Mail Campaign

Useful case study or researach attachedMail innovation: Smart mailed a smart helmet to launch their new bike

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Habitat invites families to play a game of Twister

Useful case study or researach attachedHabitat launches its new range with a playful mailer aimed at lapsed, high-value customers and inspired by the popular game.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: CoppaFeel! 'Boob Hijack' DM and online campaign

Useful case study or researach attachedBreast cancer charity, Coppafeel, creates an enaging campaign to highlight a sensitive issue.

Price Range : Contact for details
Company : Royal Mail MarketReach
RESEARCH - The Private Life of Mail

Useful case study or researach attachedWe spent 18 months conducting a series of research projects to understand exactly what happens after mail enters the home.

Price Range : Contact for details
Company : Royal Mail MarketReach
RESEARCH: New study reveals what consumers value about mail

Useful case study or researach attached'This Time It's Personal' finds that 'valued mail' drives value for advertisers through direct action & positive brand effect

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: The Salvation Army

Useful case study or researach attachedThe Salvation Army faced the classic charity challenge - rising costs and falling donor volumes.

Price Range : Contact for details
Company : Royal Mail MarketReach
A CATNIP INFUSED DOOR DROP GOT CATS, AND THEIR OWNERS, PURRING

Useful case study or researach attachedBulk Cat Warehouse wanted to increase sales by driving Canadian cat owners into store by creating a different way of thinking.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Sky 'Refer A Friend' Direct Mail Campaign

Useful case study or researach attachedMail engaged Sky's current customers to promote the brand to new customers.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Breast Cancer Care 'Strawberry Tea Parties' campaign

Useful case study or researach attachedA charity campaign that massively boosted giving by sending out packs of 'hundreds and thousands' via direct mail.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Orange build mobile phone sales with B2B mailer

Useful case study or researach attachedOrange targets construction businesses with a mailshot to drive sales of the Samsung Solid phone and its SME phone plan.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Fujitsu 'Airfix kit' direct mail and PURL campaign

Useful case study or researach attachedFujitsu Technology Solutions Division sent out a DM piece that generated new business worth £800,00 from a budget of £8,000

Price Range : £0 to £50k
Company : Royal Mail MarketReach
CASE STUDY: Royal Mail's Bureau Services revitalise Sparks data

Useful case study or researach attachedThis leading childrens health charity cleaned its data to deliver amazing results.

Price Range : £0 to £50k
Company : Royal Mail MarketReach
CASE STUDY: Virgin Holidays 'burlesque sale' direct mail

Useful case study or researach attachedVirgin Holidays achieved brand stand-out with a cheeky integrated campaign featuring a burlesque dancer

Price Range : Contact for details
Company : Royal Mail MarketReach
NEW RESEARCH: The Life Stages of Mail

Useful case study or researach attachedAre you missing a trick in your campaigns? New research proves that people of all ages respond to mail - even digital natives.

Price Range : Contact for details
Company : Royal Mail MarketReach
KIT KAT GRABBED ATTENTION BY SPOOFING AN EVERYDAY MAILING

Useful case study or researach attachedKit Kat used spoof parcel notification cards to drive trial of it's product Kit Kat Chunky.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: P&O Ferries direct mail and email campaign

Useful case study or researach attachedP&O Ferries boosted their bookings by integrating direct mail with email when communicating with customers

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Heinz Baby Club mailer drives young mums online

Useful case study or researach attachedHeinz mailed a rucksack of baby goodies to drive new mums to its online Baby Club which offered feeding tips.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: NHS quit kit

Useful case study or researach attachedA direct mailout inspired smokers to quit

Price Range : Contact for details
Company : Royal Mail MarketReach
BT USED TARGETED MAIL TO SURPRISE AND SWITCH BROADBAND CUSTOMERS

Useful case study or researach attachedBT used target direct mail to win new customers in areas where their offering was stronger than their competitors.

Price Range : Contact for details
Company : Royal Mail MarketReach
ROVER MAILED AN EDIBLE BOOK TO SEND OWNERS ON AN ADVENTURE

Useful case study or researach attachedLand Rover use DM to forge a connection between the brand and an adventurous spirit and the car's off-road capabilities.

Price Range : Contact for details
Company : Royal Mail MarketReach
RESEARCH: It's all about Mail and Email

Useful case study or researach attachedMail and email work more effectively when used together - producing better results than when either medium is used on their own.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Hiscox re-permissions direct mail

Useful case study or researach attachedInsurance company boosts permissions with letter mailer spellling out advantages.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Lynx Direct Mail Campaign

Useful case study or researach attachedLynx used mail to convince influencers that the brand had grown up

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Homebase

Useful case study or researach attachedUsing data patterns to deliver personalised customer support for DIY-ers.

Price Range : Contact for details
Company : Royal Mail MarketReach
CAR OWNERS RECEIVED A HAND WRITTEN LETTER FROM THEIR CAR

Useful case study or researach attachedTo play off the intense, intimate relationship MINI owners have with their cars MINI sent car owners, a letter - from their car.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Renault UK 'Driving school' direct

Useful case study or researach attachedA targeted direct mail campaign was sent to driving instructors to boost sales of the new Renault Clio

Price Range : Contact for details
Company : Royal Mail MarketReach
EE used DM as part of an integrated campaign to launch 4G

Useful case study or researach attachedEE use direct mail and augmented reality as part of a multi channel campaign to launch EE.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: The NEC Group data

Useful case study or researach attachedThe NEC group received assistance from Royal Mail to clean its data and make it work harder.

Price Range : £0 to £50k
Company : Royal Mail MarketReach
CASE STUDY: Co-operative Food door drop campaign

Useful case study or researach attachedA Chinese New Year-themed campaign is just one example of an ongoing door-drop campaign that customers love

Price Range : Contact for details
Company : Royal Mail MarketReach
Fresh thinking on door drops from the best minds in the business

Don't miss this unique collection of thought pieces on the power of door drops in the digital age written by industry experts.

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Company : Royal Mail MarketReach
CASE STUDY: Rolls-Royce integrated direct mail campaign

Useful case study or researach attachedRolls-Royce '21st Century Legends' direct mail campaign. This 'old' automotive brand reinvented itself for a new audience.

Price Range : Contact for details
Company : Royal Mail MarketReach
CASE STUDY: Ardbeg 'Ticket to ride' integrated campaign

Useful case study or researach attachedDirect campaign to sell limited edition whisky to existing fans of the brand and pull in new members to its membership club

Price Range : Contact for details
Company : Royal Mail MarketReach
BNZ MAILED SHREDDED MONEY TO BRING SAVINGS ALIVE

Useful case study or researach attachedUnique use of direct mail in a way to attract new mortgage customers.

Price Range : Contact for details
Company : Royal Mail MarketReach