CASE STUDY: Triumph - Increase in Website Visits

Provided by LoopMe Ltd
LoopMe drives 3,655 visits for Triumph, exceeding and doubling campaign estimation

What was the Challenge / Background of the Campaign?

Difficulty driving visits to Triumph's stores and website during the Chinese New Year period.

What was the Solution?

1. Leverage PurchaseLoop Audiences to identify key audiences and specific audience interests for Triumph. Use PurchaseLoop Visits to drive the highest propensity of foot traffic 2. Target users with location rich media developed by LoopMe's Creative Studio to encourage in-store visits and standard banners to increase visits to Triumph's website. Use standard banners to increase visits to Triumph's website.

What were the Results?

LoopMe outperforms across all markets, exceeding media client benchmarks in Singapore, Malaysia and Vietnam: 3,655 Visits vs 1,470 campaign estimation. 6,882,288 Impressions, 67,172 Clicks and 0.98% CTR.

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BudgetReach & FrequencyTarget AudienceMedia Used
Contact for details
16 - 24
25 - 34
35 - 44
45 - 54
Female
AB
ABC1
MOBILE
ONLINE
Campaign LocationCampaign DurationMarketing ObjectiveCampaign Type
NATIONAL, All Regions, GLOBAL, INTERNATIONALAll YearINCREASE SALESBRANDED CONTENT / MOBILE
BRANDED CONTENT / ONLINE
CONTENT MARKETING
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