Enhance Your Brands Social Media with Teads inRead

Provided by Teads
Video or display, inRead provides premium, engaging, & brand safe ad experiences - a seamless complement to your social media.

Tell us about the Opportunity / What is it?

The original outstream format, placed in the heart of editorial content. Now available for both video and display, inRead provides a viewable, brand safe and fraud-free experience. We have partnered with IAS, Moat and DoubleVerify to offer fraud-free inventory.

What is the Marketing Objective?

TAKE THE POWER OF YOUR SOCIAL ASSETS BEYOND THE FEED. inRead Social maximises the exposure of your social video assets with guaranteed brand safety, scale and engagement across quality publishers.

How does it work?

We have a number of options available, for a full list please visit our website - INREAD VIDEO: Outstream video inserted into the heart of editorial content. Our flagship format. INREAD LIVE: Live streaming broadcast through Teads' inRead landscape player in the heart of editorial content. INREAD FLOW: An engaging experience that is controlled by the user as they scroll through editorial content. INREAD CAROUSEL: A multi-framed experience controlled by the user to deliver product information visually aligned with the broader campaign.

Features / Benefits

Extended reach: Incremental reach vs. Facebook and Instagram in brand safe environments. More effective: Higher attention leads to better effectiveness on brand lift and other studies. More efficient: Average of 3x more efficient cost per view (6s or 15s basis). Frictionless activation: a couple of clicks and your campaign is setup. User-friendly: Our ads only play when in view and are always sound off by default, respecting the user.

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Guide PriceReach & FrequencyTarget AudienceMedia Types
Contact for details
16 - 24
25 - 34
35 - 44
45 - 54
Both
AB
ABC1
ONLINE / AD NETWORKS
ONLINE / DISPLAY
ONLINE / VIDEO
LocationTimingsMarketing ObjectiveOpportunity Type
NATIONAL, All RegionsAll YearDIRECT RESPONSEBRANDED CONTENT / MOBILE
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